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A New Strategic Milestone for Al Baraka Bank Tunisia Group: El Amana Takaful Becomes Al Baraka Assurances
Published on 2 January 2026 · Category: Group News
Group News•2 January 2026
Starting January 1, 2026, the insurance company formerly known as El Amana Takaful has been renamed Al Baraka Assurances, confirming its full integration into the Al Baraka Bank Tunisia Group.
Al Baraka Bank Tunisia Group has announced a major strategic shift. As of January 1, 2026, the insurance company formerly known as El Amana Takaful has been renamed Al Baraka Assurances, confirming its full integration into the Al Baraka Bank Tunisia Group.
The change goes beyond a simple rebrand: it reflects the Group's ambition to strengthen its position in Tunisia's insurance market and create more value for its clients and partners, as part of a broader strategy to consolidate the Group's identity.